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Recognising COI

September 23rd, 2011

Here’s a short (6min) and entertaining TED talk by Dan Ariely — Beware Conflicts of Interest — on recognizing COI in our professional and research lives. The important point that he makes is that sometimes COI appear obvious, even egregious, while at other times we may not even recognize their presence, until we have time to reflect on why we have behaved a certain way or made certain choices. So a first step, then, in dealing with COI is recognizing that they exist…

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